Coaches Can Read Too

Establishing a Territory:  Branick spends a lot of time discussing the importance of being a coach.  He emphasizes that the level of sport that one is coaching does not matter, whether it be pee wee or pro ball.  He goes on to explain the characteristics that are necessary for effective coaching.  It is clear that Branick wants to show in his article what exactly a coach needs to know and to do so that he can lead a successful team.  Literacies that are important to coaching are also mentioned in Branick’s piece.  He talks about how there are many different literacies incolved such as reading the players, organizing plays, making and pursuing goals, and having  a competitive edge.

Establishing a Niche:  Branick focuses on the emmense preparation that coaches have to go through in order to prepare or be ready for numerous games on a regular schedule.  Many people are already aware of the rules of football, and what ball players have to do in order to play consistently, but people don’t regularly think about the coaches, and that’s what Branick points out.

Occupying the Niche:  Once the territory and the niche have been established, a coach needs to occupy the niche.  The coach puts in effort and time in order to come up with the line-up and the plays and to understand how those plays are going to work on the field.  Occupying the niche comes in when a coach has to put all of that knowledge to use when he is reading the field during a game.  A coach not only has to have the knowledge but he has to be able to know what to do when situations arise, and he has to be able to call the right play to win.